Looking to turn your design vision into a reality?
I can help
- Design & build a new website
- Elevate your marketing materials
- Create a elegant UX for a complex technical product
- Diagnose, scope and create a product strategy for UX projects
- Approachable language for technical products
Design Specialties
Product Design - Lead the process of building intuitive User facing products, from user research, developing requirements, an
Branding & Messaging - Develop your unique visual language and written tone that represents your company vibe
Information Architecture - map your ecosystem of user-facing products into a cohesive scalable system that matches your goals both near and future.
Design Team Growth - Build a design team that matches your culture and goals, cultivate a culture of ownership, creativity and belonging.
Design Process.
I can help lead your team through a traditional design process, including time to:
1. Discover: Understand your vision & needs, user research,
2. Define: Craft project requirements based on research & vision,,
3. Design: Brainstorm, iterate, & refine, and help build out the results.
4. Deliver (+ Develop): Package the deliverables in a way that meets your goals. This could be high-fidelity mockups, prototypes, strategy
Example Design Timeline:
Each of these stages can be shorter or longer depending on scope and complexity of the project, & timelines of the client. I can walk teams through the process to make sure we capture the vision of the stakeholders, discover user/customer needs, brainstorm a range of design options that could be scoped at different timelines & resources, identifying the best technology to build the designs, and help building the final product.
Project Examples
Here are just a few case studies of design clients from over 12 years of experience working with design clients.
Rebranding & Website
Client: Insurance startup: Give Your Kid a million
Project: Annual Gala Marketing Materials
Deliverables:
- Brandbook - including colors, logo, and modern aesthetic
- Website & Online Store - design and build on Shopify website builder
Data Storytelling
Client: Economic Graph Team, LinkedIn,
Project: Design a publishing hub where data scientists could publish viral articles that tell stories with interactive data-visuals.
Deliverables: Sitemap, wireframes, content strategy, and data vis best practices for a for articles
Brand, Social Media, Website
Client: Jjangde Education non-profit
Project: Create a brand, social media assets, messaging, design & build website, product screenshots, and more.
UX Team Development
Internal Tools Design Consultants
Client: LinkedIn's internal & data tools Engineering departmemnts
Project: Reorganized the Internal Apps UX design team to form a design consultantancy to help 10x more engineering teams build the UI of their tools
Deliverables: an new design process, which included office hours, helping teams define their needs, initial wireframes, hi-fidelity designs, a set of re-usable templates, and a new design system.
Marketing Materials
Client: Cystic Fibrosis Foundation
Project: Annual Gala Marketing Materials
Deliverables: Brochere and Event Program that's both on brand and elevates the aesthetic for the special event
Discover more examples in the Brand & Marketing Gallery
