Project Overview:
The Client:
Life Insurance Startup building an insurance franchise for independence agents.
The Project:
The company was building a life insurance franchise to help independent life insurance agents have access to resources usually only available to larger companies. The vision was to elevate the existing brand, design and build a marketing site and online store for company gear.
Design Deliverables
1. Branding: Colors, Logo, Messaging, while retaining existing name
2. Website: Design the website and build it out so that the team could maintain it themselves without depending on the long-term support of the consultant.
3. Agents' Page templates - Landing page agents could customize use to host their own company website, simil
3. Online Shop: Create a portal for selling customizable company gear, including product photos.
Results
Built out the company's website using Shopify so that it could feature an online store, and use an easy-website-builder template that the company could update as much as they want. Though client has modified the site many times since the project in 2015, the original branding is still in use at: gykam.com
Design Deliverables
1. Company Branding
Colors, logo, messaging, & overall aesthetic
2. Company Landing Page
Designed to elevate the company brand & esthetic
Built using Shopify website builder for easy of development and ease of use for company to maintain themselves after consulting project was completed
2. Agent's Personal Website
Online Store
